My New Blog

 A Realtor’s job is to gather, understand and convey information. It’s what makes you an expert in the field.  The biggest reason to give free expertise is that it’s the surest way to build your business.

 When you establish yourself as an expert, you will attract prospects to you.  Realtors that get the business are the ones who have established themselves as experts. They’ve branded themselves as a trusted source of information.

 Giving away expertise is a technique that has been used by Internet marketers for some time now. Attract interest in your product by developing a giveaway that establishes you as an expert. Consumers want and look for the best service they can find.

 If you have placed yourself in the local market, chances are your name will come up when consumers start to search. The trick is to stand out. The key is to find  real estate outlets such as mailings, advertorials, local newspaper columns and Internet advertising campaigns. In each of these outlets you are marketing your expertise. You give away your information and knowledge so that prospects are naturally attracted to you when the buying or selling .

 In order to compete more effectively, Realtors must position themselves as experts in their field. The best way to do this is to give away targeted expertise in as many outlets as possible.

Visit anytime www.brendakingrealtor.com

To be successful in today’s market, the real estate professional has to do a lot more than they did previously. Today’s market is fast-moving and it’s electronic.

1. Start with a website. 78% of new home buyers start their search on the Web. If you’re not there, you’re already behind. Make sure your website represents you and your area of specialty thoroughly.

2. Optimize and focus. Make sure your website is search-engine optimized - this is important. Remember that search-engine optimization is more than throwing a few keywords onto the site. Optimum keywords must be reflected in your content (text) as well. Also make a point of swapping links with other sites — consider doing this with other agents or brokers, lawyers, home inspectors, mortgage brokers, etc. Increasing the number of links to your site will improve your search-engine rankings dramatically!

3. Take your desk with you. You’re on the run and the market is moving quickly. You must be able to access your basic tools - calendar, contacts, key forms, listings, messages - from wherever you are. Wireless access is available everywhere so there’s little reason for a smart real estate agent or real estate broker to be out of touch with key tools.

4. Incorporate IDX listings to your site. By taking advantage of IDX technology you can make all your local MLS listings available right from your site. This means that prospective buyers don’t need to go anywhere else but your site.

5. Syndicate your listings. Putting your listings up on your site is one thing, but syndicating them with Google Base, Trulia, Oodle, LiveDeal, Propsmart, RealEstate.com, and others is a great way to expand the reach of your listings.

6. Automate your contact handling. Time is money. The easier and quicker you can capture, respond, and manage your prospective home buyers or sellers, the better off you will be. Automate these processes. Let your website capture leads automatically and use auto-responders to quickly acknowledge new leads or e-mail questions.

If you’re not doing any of these things, it’s time to start doing them now. The Internet and World Wide Web are fast-moving environments. Whether you like it or not they’re going to require that your marketing and sales move that much faster, also. If you’re not prepared, you lose. If you are prepared, your sales will be moving at Internet speed.

Visit anytime www.brendakingrealtor.com

 The $700 billion financial industry bailout  law  can make a recession better and shorter, but it won’t stop the economic and housing downturns in their tracks.Homeowners who are in financial trouble won’t see a quick fix to their own problems.

The economic package authorizes the federal government to buy billions of dollars in bad mortgages and other debt, taking the troubled loans off the books of financial firms. The taxpayer-funded bailout will free up credit markets and allow banks to lend again then the government can resell to free the assets. 

 Hope for Homeowners plan and Bankruptcy court judges already have the power to reduce debts owed on vacation homes, cars or boats, and structure repayment plans based on the lower amount allowing the same treatment for mortgages on primary residences would help many people avoid foreclosure.

 The bailout was necessary to at least start the process of finding  a way out and repair our financial system.We can eventually move that glacier !

Visit any time www.brendakingrealtor.com

Come join Wilmington NC Riverfest Oct.3-5

Enjoy many activities

Adventure Zone